We're nothing without our mums!
The role of the mother in the family is priceless. She is a caregiver, supporter, teacher, cook, provider, administrator, she is a superwoman... So, how can dads go without mums when they fall ill? They can't, although they do their best! The only thing that remains is buying Tantum Verde - a medicine, which helps mums to recover quickly. Our new TV campaign is just about that. And dads in 10 European countries, in which campaign is being conducted, can experience that warm, true story.
KTR (Polish Ad Competition): Shortlist CREATIVE TEAM /
Art director: Nina Peret
Copywriter: Piotr Zygmunt
Production: Halina Kotowska
House production: ED Commercials Polska
Director: Mikael Lipinski