/ PR, mobile, film, print
This campaign is about to show in direct and blunt way how on-line hate speech leaves enduring footprint. We have engaged polish journalist Jarosław Kuźniar who struggles hate speech in his everyday work life.
KTR (Polish Ad Competition): Silver, Bronze, Shortlist
EFFIE (Polish Ad Competition) Gold x2
ADMAN (Polish Ad Competition): Shortlist CREATIVE TEAM /
Creative director: Zuza Duchniewska,
Art director: Nina Peret,
Copywriter: Piotr Zygmunt